Edelman Data & Intelligence (DXI) is creating its new hub in Madrid and is looking for professionals specialized in market research to join its teams.
Edelman Data & Intelligence (DxI) is a fast growing (15% growth last year) Insights and Research agency with a unique twist. We are part of Edelman, the world's largest independent communications company, but with a boutique agency spirit amongst the 80 people in the DXI team. We are working within a truly integrated global network on some of the world's biggest and most exciting clients: Mars Inc., Unilever, IKEA, GSK, Nissan, Lidl, HEINEKEN (just to name a few) as well as public authorities, governments and charities.
Edelman Data & Intelligence (DxI) is a global, full-service, method neutral market research and analytics agency that provides clients with strategic insights to make their communications and engagements with the world the smartest they can be. Edelman Data & Intelligence (DxI) conducts truly varied work: thought leadership, CSR research, ROI and measurement, strategy and audience understanding, influencer mapping and much more. We work across a variety of sectors including healthcare, technology, digital, consumer/brand, corporate and public affairs. We are a growing agency, with offices in the US, Europe and Asia.
Edelman Data & Intelligence (DXI) upholds an inclusive, diverse and creative environment. We create an environment where each team member, regardless of experience, can help to shape a business they feel proud to be a part of.
Edelman Data & Intelligence (DXI) offers a variety of cultural initiatives to be a part of (e.g. social & wellbeing teams, diversity & inclusion teams, GWEN series (Global Women's Equality Network). We also offer a variety of training options for candidates who want to pivot or learn different skills within the industry (e.g. presentation training, excel training, questionnaire training).
Diversity is at the center of everything we do at Edelman Data & Intelligence (DXI). Our team upholds creating an environment where uniqueness, creativity and inclusivity is celebrated and encouraged- not discriminated.
As an Insights Analyst you will have experience working on small to medium scale secondary and digital analytics research projects. This will include using a suite of media monitoring and social listening tools to track information and produce actionable research reports to guide communications strategy. You will also work closely with qual and quant research and strategy teams.
-Analysis of online news and social media landscape to produce actionable insights to communications teams across markets (full social listening, engagement, influencers, trend analysis etc.)
-Deliver outputs that may be packaged as daily, weekly and/or monthly measurement and insights reports, highlighting notable contributors, brand mentions associated to key topics and risk areas etc.
-Use current data and historical performance as a foundation for building actionable narratives to shape an insights-driven approach to improving brands' performance
-Perform keyword research to drive content performance and relevance to key audiences
-Competitor analysis and benchmarking
-Crisis intelligence, working closely with the corporate crisis comms team to provide timely insights during ad-hoc crisis moments (e.g., cyber-attacks, data breaches, product recalls)
-White space analyses and identification of new trends
Salary is competitive. Benefits include 22 days holiday (with an extra 1 for your birthday and we also close over Christmas), Pension, Healthcare benefits, free daily breakfasts, Thursday office drinks, subsided massages, flexible working hours and many more! Also open to job sharing and part-time working.
Formal qualifications
Bachelor's degree from an accredited college or university from relevant discipline (for example, business, marketing, statistics, maths, economics, and others), or equivalent work experience in a similar role.
Hard Skills
-Listening tools: Brandwatch, TalkWalker, Synthesio, Cision, NetBase, other
-Audience profiling: Statista, Global Web Index, Demographics Pro, other
-Search and web: Similar Web, Google AdWords, Answer The Public, other
-Data analysis: Quid, Google Analytics, Tableau, other
-Trends analysis: eMarketer, Mintel, Google Trends, WARC, other
Soft Skills
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