SEM Specialist

• Great opportunity as a SEM Specialist|Incorporation to a young company with strong international growth

Personal Care Brand with strong international growth (+45 countries)

? Working hand by hand with the design, writing, and marketing teams to ideate and define advertising requirements.
? Conduct market research on keywords, consumer trends, and competing brands.
? Analyzing and interpreting research and analytic data to inform the marketing strategy.
? Designing and developing online marketing campaigns to maximize search engine returns and website traffic.
? Creating the right audiences for each product, communication and country.
? Implementing PPC advertising campaigns and SEO best practices.
? Monitoring SEM analytics such as redirects, click rates, and customer acquisition rates.
? Managing and adjusting PPC budgets to ensure maximum ROI for paid adverts.
? Coordinating with the designers and writers to ensure that all content is aligned with SEO best practices.
? Generating performance reports and analytics for presentation and review.
? Keeping up to date with the latest advancements in search trends, PPC strategies, and SEO best practices.

Opportunities to grow.

? A minimum of three years of experience as an SEM specialist or similar.
? Proficiency with analytics and PPC platforms such as Google Analytics, Google AdWords, and Facebook Business Manager.
? Strong understanding of SEO and SEM techniques and best practices.
? Experience with a variety of search engines including Google, Bing, and Yahoo.
? Experience with a variety of content management systems such as WordPress, Drupal, and Joomla.
? Exceptional research and analytic skills.
? Excellent computer skills with programs such as MS Office and Google Suite.
? Exceptional written and verbal communication skills.
? Entrepreneurial Mindset.