Global Digital Manager - Retail

• Great opportunity as a Digital Manager|Lead the overall acceleration of the Digital Transformation

B2B and B2C Retail Company in the fashion industry.

- Lead, define and develop the Company's digital strategy to boost the digital business. You will be responsible for end-to-end strategy definition, optimization and implementation of the company's digital business.

- Definition of strategies in digital channels to boost the digital brand awareness and performance (B2B and B2C).

- Development and execution of business strategies for digital channels (website, paid media, social media and CRM) to develop the online business, establishing online sales goals both for B2B and B2C.

- Define and lead the online platform evolution (website) to improve the brand notoriety and the company's online performance

- Build and lead the internal capacities to ensure having an internal Digital team with a quick response to the market needs

- Develop fact-based metrics and Dashboard to determine the main KPIs and ROI of digital campaigns. Continuously testing and optimizing channels, audiences, and strategies. You will be responsible to develop and optimize the conversion funnel.

- Creation of SEO strategy positioning and keyword strategy.

- Definition and monitoring of different SEM initiatives including planning and management of campaigns.

- Manage the Digital Company's Budget (incomes and expenses), optimizing and analyzing the available resources.

- Directly manage relationship with external partners (media agencies and IT digital services providers) for the implementation of different initiatives.

Career growth and leadership.

• +5 years successful track record in Digital business development.


• Experience in Technology, Fashion, Luxury or Retail Apparel brands is a plus.

• Experience working in the different digital areas (website performance, SEO positioning, social media positioning, etc.).


• Demonstrated success in business development and managing brands in the digital channel.


• Entrepreneur mindset to try new initiatives fast and improve recurrently.


• Fluency in English (written and verbal).


• A detail-oriented, ROI and data-driven and creative profile.


• Strong team management experience and leadership.


• Multi-tasking and solve problem oriented, combined with the ability to manage several projects simultaneously.